Media Watchdogs

Are all stories that are reported by the media completely true? No they are not completely true but there has to be some truth to what they are reporting if they fell it is worth reporting on. However this has been known to cause more than a few problems. Should the reporters be held responsible for what they report or should someone be assigned to watch over them and make sure what they are reporting is correct; I'm not sure either one is ever going to happen. The first ammendment guarentees the right to free speech and the right for free press. With such rules it seems that the only way the media will ever be held accountable is if their pockets suffer. For their pockets to suffer the general public must stand up and say they are not going to take such poor reporting. I do not feel this will ever happen either. Something must be done but I am not sure as to what the solution should really be. A liscense sounds like a good idea but does that not contradict the First Ammendment. I think it does.